Contents
1. The Two Hollywoods
Part One: The New System 2. The Creators
3. Americanizing the World
4. The Sexopoly
5. The Clearinghouse Concept Part Two: The Art of Deception, the Deception
of Art
6. Development Hell
7. The Green Light
8. Preparing the Illusion
9. Lights, Cameras, Action
10. Bits and Pieces
11. Completing the Illusion Part Three: The Creation of Audiences
12. The Awareness Mission
13. The Drive
14. D Day Part Four: The Economic Logic of Hollywood
15. The Popcorn Economy
16. Alien Territory
17. The DVD Revolution
18. The Television Windfall
19. License to Merchandise
20. The Learning Imperative
21. The Midas Formula Part Five: The Social Logic of Hollywood 22. Homo Luden
23. The Communal Instinct
24. The New Elites
25. Hollywood at Work and Play
26. The Culture of Deception Part Six: The Political Logic of Hollywood 27. The Pictures in Our Heads
28. The Rules of the Game
29. The World According to Hollywood Epilogue:
The Once and Future Hollywood
Notes
Acknowledgments
Index
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